This session is your essential starting point. Whether you're a founder placing your first international order, a buyer navigating a new category, or a brand operator looking to sharpen the fundamentals, this is where you get the answers you need to be successful.

We'll cover the sourcing lifecycle in plain terms: how to find and vet factories, what a tech pack needs to include, how MOQs are negotiated and where the real flexibility is, how payment terms actually work, and how to think about lead times in a world where delays are the norm.

By the end of this session, you'll have a working framework for every stage of the sourcing process and a clearer sense of the questions you need to be asking at every booth on the show floor.

Moderator: Eddie Hertzman, CEO, HGI
Speaker: Ashley McPherson, Buyers Relations Specialist, SOURCING by Informa