From Followers to Superfans: Using Content to Build Community, Loyalty & Repeat Buyers
Marketing and Social Media
About
The strongest retail brands don’t just sell products—they build communities that buy again and again. Join Serena Patterson & Java Maglasang, Owners of The Farmhouse, as they share how they’ve used authentic, intentional content to turn followers into loyal customers and customers into superfans. This session will show you how to create content that builds trust, strengthens relationships, and drives consistent sales through connection—not just promotion.
SPEAKERS
Serena Patternson, Co-Owner, The Farmhouse
Java Maglasang, Co-Owner, The Farmhouse
SPEAKERS
Serena Patternson, Co-Owner, The Farmhouse
Java Maglasang, Co-Owner, The Farmhouse

